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        社交APP開發:人性需求不離其宗

        日期:2015-08-24 作者:suzq 來源:www.wettklettern.com 人氣:-

        盡管現在的社交類APP開發的領域猶如西部大開發一樣,無論是基于熟人、陌生人、職場人、同性交友、大學交友都是遍地開發。但專注互聯網一線的人,總還是能發現商機,2015年8月,社交項目聚吧APP正式上線。聚吧乍一看是一款活動APP,很容易讓人聯想到活動行、會鴿這樣的產品。廣州APP開發項目專家了解到,其實聚吧是一款新的社群建造工具,用O2O模式,將“虛擬社區”從線上引入線下。

        且與豆瓣同城、陌陌等其它社交活動APP也不同,聚吧通過提供精品社交活動從而讓用戶能夠參與到線下社群中來。

        社交APP開發

        ?

        據廣州APP開發項目專家了解,聚吧的社交活動多種多樣,從戶外周邊游到聚餐,從創業講座到KTV,從釣魚到踢足球,都能通過聚吧來組織。出于社交的初心與終極目的,聚吧經用戶允許后,會展示用戶的愛好、家鄉、職業、工作區域等信息。并提供查看附近的人,查看附近的活動等LBS功能。同時,聚吧提供用戶之間的溝通與群聊功能,從而讓用戶不僅僅是參與社交活動,還能夠更多交流,加強相互之間的關系。

        ?

        為了保障活動的效率,聚吧設置有活動提醒功能,可以讓用戶在活動開始之前及時提醒用戶參加,而且由于設置了活動退款的條件,能讓用戶能夠清晰的知道什么時候能退,什么時候不能退。并承接有地圖路線功能。

        ?

        ?

        根據現在社交APP聚吧的發展狀況,廣州APP開發項目專家給出建議:要有平臺思路,做用戶需求足夠多的大品類的平臺;要做交易,有現金流才不會受限于資本,才可以覆蓋平臺的營銷成本;要做社交,做陌生人與熟人社交兼容的大社交平臺。其中,平臺品類需要足夠大,但是可以先從垂直的品類入手。目前,聚吧即從戶外周邊游、聚餐和相親這三個垂直領域入手,聯合這三個領域的活動組織方,打造精品活動聯盟。

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